Journalism educators were urged to prepare students for an AI-driven industry at an NCTJ webinar exploring the impact of artificial intelligence on journalists and trainers.
Jonathan Leff, global editor for newsroom AI and financial news strategy at Reuters, told course leaders that, in the words of editor-in-chief Alessandra Galloni, “Reuters regards AI as a breakthrough that offers the potential to enhance our journalism and empower our journalists.”
He said that AI is already benefiting experienced journalists, but it is new entrants who will face the biggest challenges in adapting to the technology.
Speaking at the webinar on Friday, 7 February, he acknowledged the difficulties faced by educators in training students for an evolving newsroom.
He said: “I definitely don’t envy you. You’re really having to grapple at the sharp end of these questions, because I think the impact is much greater for people who are earlier in their career, or are not even in their career yet and are learning the craft.”
The webinar brought together course leaders and essential journalism tutors to discuss best practices for integrating AI into teaching.
Gavin Allen, essential journalism tutor at Cardiff University, suggested that AI should be seen as a tool rather than a threat. He quoted Newsquest journalist Jodie Doherty Cove, who said: “An AI won’t take your job. But someone who knows how to use AI might.”
Gavin said this perspective encourages students to embrace AI’s potential rather than fear it, adding: “If you can learn how to use this technology, then we shouldn’t be looking at fewer jobs, we should be looking at job shifts. Different jobs, new jobs and opportunities.”
Neil Macfarlane, essential journalism tutor at the University of Sunderland, warned against over-reliance on AI, noting that while it can assist with brainstorming, it cannot replace original reporting.
He said: “News is about getting new stuff. We should be finding new information to provide to the world.”
Neil delivered a session during the webinar, which focused on the importance of maintaining journalistic integrity in an AI-driven world.
Natalie Coleman, quality and standards manager at the NCTJ, said: “The NCTJ is committed to ensuring our accredited course providers feel confident in preparing the next generation of journalists for an industry that is rapidly changing.
“AI presents both opportunities and challenges, and it’s essential that educators have the tools and insights they need to help students develop the skills and ethical understanding required to navigate this new landscape.”
The discussion comes as AI continues to reshape journalism, with news organisations exploring its potential while also debating the ethical implications of its use.
For those seeking to develop their AI skills, the NCTJ offers training resources through the Journalism Skills Academy. For more information, go to: https://www.nctj.com/professional-development/artificial-intelligence-ai-for-journalists/
