Trainee Journalist, Farming Life and Farm Week

Do you have a passion for great content, quality journalism and the ability to spot a trending story?

National World audiences are growing rapidly online and we are investing in our team to develop the Farming Life and Farm Week brands online

You will have the hunger to learn, develop and embrace change as our business develops.

Already living in a world of social media, you will have a grasp of SEO and a natural understanding of what makes great digital content.

You will also have a knowledge of the Northern Ireland farming industry and all its facets – livestock, farming, agri-food and rural life in general.

Who we are looking for:

  • Successful candidates will have a keen eye for a story and an understanding of what drives audiences, along with a natural understanding SEO

  • Demonstrate the ability to follow analytics, identify content trends and come up with original content ideas

  • Understand how to optimise content for search

  • Be comfortable in a fast-paced media environment but have the organisational skills to plan ahead

  • Will have a keen news sense and an understanding of what drives audiences, along with a natural understanding of social media

  • Be capable of producing fast and accurate copy

  • Exhibit familiarity with analytics tools that drive both content discovery and creation


  • A team player: able to work closely with digital colleagues specialising in data, analytics, video production and social media

  • Experience of working in a newsroom, agency or on a digital platform is desirable

  • An understanding of how tone impacts brand values

  • Previous experience of using a website content management system

  • Understanding of SEO principles and best practice

  • Familiarity with basic photo editing tools

  • Good interview skills and a tenacity to find the right person to talk to

  • A good knowledge of media law and the Editors Code of Practice

  • NCTJ qualification or equivalent experience/qualification

  • Strong writer, storyteller and communicator

Please note this role is remote however there is a requirement that you must be residing in the UK

National World is committed to creating a diverse and inclusive environment as an equal opportunity employer. All applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, disability or age. Consideration will be given to flexible working and job share options for all roles.

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