Writing for the web

This one-day course outlines how to write effectively for websites.

Aimed at:

Anyone that needs to produce copy for a website or online publication.


  • Good and bad websites
  • What web readers like
  • Good writing and plain English
  • Grammar and punctuation
  • Creating good stories: content and structure 
  • How web writing is different: language, tenses, style and presentation
  • Helping readers find their way
  • Analysis: your websites and web writing
  • Search engine optimisation
  • Structure and layout
  • Making ‘sticky’ pages
  • Blogging

Following this course you will know how to communicate effectively via your website, and will understand the key differences between online and print content.

Date: 4 October 2019. To enquire about this course please contact us.

Cost: Our standard price is £375 plus VAT per delegate, please enquire about group rates

We can also arrange for our trainer to come to you to run an in-house course, which is a great cost-effective option for larger groups. Please enquire about in-house rates at [email protected].

To see which courses are currently scheduled, click here.